She Means Profit

Why Having a CFO For Your Small Business is a Smart Move

February 13, 2023 Melissa Houston Episode 135
She Means Profit
Why Having a CFO For Your Small Business is a Smart Move
Show Notes

“It’s often difficult to stay on track and focus, especially when life throws you unexpected situations and surprises, but having that personal CFO can help alleviate some of that stress — this can be a gamechanger for your business.”

—  Melissa Houston


How would it feel to have a personal CFO who could coach you through building a successful and profitable business? Who could help you pinpoint your biggest revenue opportunities and effectively plug the money leaks in your business? Who could provide you with expert mentorship and advice, based on years of experience helping other business owners grow?


Sounds good, doesn’t it?


A personal CFO can provide insight into financial and market trends, narrow in on the business strategies most suited to help you thrive, keep you accountable to your goals, and help you feel more confident and prepared as a business owner. But what does it really mean to have your own personal CFO? And does your business truly need one?


In this episode, you’ll learn everything you ever wanted to know about working with a part-time, fractional, or virtual CFO — but were too afraid to ask!


Tune in now and ‌you’ll discover:‌ ‌

  • How fractional CFOs work with businesses and why they are great for smaller organizations
  • The key benefits of having your business finances organized, monitored, and analyzed by an expert 
  • Special bonus: learn how to get five amazing free bonuses when pre-ordering my new book, Cash Confident: An Entrepreneur's Guide to Creating a Profitable Business (out on May 16th, 2023)!

Highlights:‌ ‌

00:50  Intro

03:09  Canadian winter

04:49  Cash Confident pre-order bonus bundle

08:32  Why have a personal CFO?

09:57  Plan ahead

12:30  Make better decisions

15:26  Spot potential opportunities

17:16  Uplevel your business

18:14  Recap

Links:‌ ‌  

Cash Confident: An Entrepreneur's Guide to Creating a Profitable Business

https://melissahoustoncpa.com/cash-confident-book 

Looking for a fractional CFO? Book a call and let’s talk! https://calendly.com/shemeansprofit/30min

Main website 🡪 https://shemeansprofit.com

Mini-courses --> https://melissa-houston.thinkific.com/courses/the-debt-repayment-calculator

https://melissa-houston.thinkific.com/courses/pay-yourself

https://melissa-houston.thinkific.com/courses/personal-net-worth-calculator-mini-course

https://melissa-houston.thinkific.com/courses/the-ultimate-budget-binder-mini-course

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