She Means Profit

Overcoming Fundraising Obstacles With Havenly

July 12, 2021 Melissa Houston / Lee Mayer Episode 54
She Means Profit
Overcoming Fundraising Obstacles With Havenly
Show Notes

“Paint the big vision. Don’t be afraid to go bold in what you’re selling.”

—  Lee Mayer


Everyone wants to have a beautiful home. But how many of us have the expertise (or money) to decorate like the pros?


Lee Mayer was an insurance executive with no design background when she moved from a tiny apartment in New York City to a multi-bedroom house in Denver.


With no idea how to furnish it, she looked into interior design services and was shocked at the pricing. Lee wanted to provide accessible, affordable online interior design services to the masses. With just $20k in seed money, Lee launched Havenly, which offers shopping and design services online — and has grown to become a market leader! 


By taking an innovative digital-first approach, Havenly is perfectly positioned to serve the Millennial generation, who are entering into their home-buying years.


From figuring out who to hire (and when), dealing with professional conflict, facing growing pains, and finding funding while female, Lee lays it all out in this candid episode of The Business Society podcast. 


Listen now!


In‌ ‌this‌ ‌episode,‌ ‌you’ll discover:‌ ‌

✔  How Lee dealt with the biggest challenges she faced after Havenly’s launch

✔  A detailed look at the growing pains that inevitably come with scaling up

✔  The challenges of finding VC funding as a female entrepreneur


About Lee Mayer: Lee Mayer is the founder of Havenly, an accessible online interior design service with affordable design program options. Havenly is a market share and category leader with a run rate of over $100 million.


Highlights:‌ ‌

01:46  Meet Lee Mayer

03:22  Using Havenly

04:31  The Havenly story

08:40  Biggest challenges

11:10  Havenly’s growth

13:48  Pandemic impact

15:31  The future is online

16:37  Funding while female

19:53  Havenly’s funding

22:18  Lee’s advice

23:37  Takeaway

 ‌

Links:‌ ‌

Lee Mayer

https://havenly.com 

Instagram: @thehavenly 

  

The Business Society: https://thebusinesssociety.co   

5-Step Roadmap to Biz Finance Freedom: https://melissahoustoncpa.lpages.co/5-step-biz-finance-roadmap

Biz Basics: https://melissahoustoncpa.lpages.co/biz-basics-long-form-sales-page

The 20 Minute Money Method: https://melissahoustoncpa.lpages.co/the-20-minute-money-method

Confident Cash: https://melissahoustoncpa.lpages.co/mm-cfo-long-form-sales-page

Personal Finance Money Method: https://melissahoustoncpa.lpages.co/moneymethodmembership

  

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